Tom Cruise’s Ethan Hunt might be known for pulling off the impossible, but the latest mission didn’t quite skyrocket at the box office. Mission: Impossible – Dead Reckoning, co-written and directed by franchise veteran Christopher McQuarrie, initially seemed like it couldn’t dodge the box office bullet. But much like Ethan Hunt escaping an exploding Kremlin, the seventh installment of this adrenaline-fueled saga has found a new avenue for victory: Netflix.
Nearly a year after its theatrical release, Mission: Impossible – Dead Reckoning has surged back into the spotlight, climbing Netflix’s Global Top 10 chart for the week of June 10-16. With 5.6 million views and a staggering 15.3 million hours clocked in, it secured the third spot, nestled comfortably behind Four Brothers and Hit Man. While it isn’t available on Netflix in the United States — where it continues its mission on Paramount+ and MGM+ — the international Netflix audience has embraced Ethan Hunt’s latest escapade.
Despite garnering a hefty $567 million worldwide, Dead Reckoning faced an unexpected challenge that even Ethan Hunt might struggle with: the double whammy of Barbie and Oppenheimer (affectionately dubbed “Barbenheimer”) releasing the following weekend. The simultaneous drop of these cinematic heavyweights overshadowed what was supposed to be a dominating performance for the IMF crew.
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